Link roundup December 9, 2012

 

Evernote Moleskine
I bought an Evernote Moleskine. Apart from the three months of premium that are included, this is pretty much a disappointment. While the notes do become searchable (at least common words in English), you don’t get them in plain text. And you can use any notebook to achieve the same thing. I recommend Evernote, but I don’t recommend buying this product.

  1. Why Apple should buy Twitter

    Apple’s biggest problem: Google is getting better at design faster than Apple is getting better at web services.

    While Apple still has the edge on design (my recent test of iPhone 5 vs Galaxy S3 more than proved that to me), Google is getting better and better. I think Patrick Gibson makes a good point that Apple would benefit a lot from buying Twitter (and Twitter would benefit from being bought by Apple).

  2. Forget a social strategy – it’s what a brand has to say that really matters – Marketing news – Marketing magazine

    Brands need content strategies, not social-media ones. In the same way, they need customer-service strategies. Social media is merely where you choose to put that content

    Very insightful and true. Facebook is not necessarily the right place to be for all brands. I’d for example argue that Swedish luxury car brand Koenigsegg shouldn’t be on Facebook at all.

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  3. Digitally targetted firearms
     
    When I read about the digital scope with automated precision firing I can’t help to think about the scene from one of my favorite movies, the Fifth Element, where Zorg demoes the ZF-1 gun
  4. Shame Projection | Bitsplitting.org:

    Most folks who pirate media are feeling some of those same terrified, ashamed, regretful, and grateful feelings that the motorist felt upon almost killing me. In the case Marco cites, the projection outlet is on the companies for not making the media available.

    This is a very interesting theory. “Shame projection” is a psychological phenomenon where we tend to blame external circumstances for our own shortcomings. I think it’s spot on when it comes to people who pirate stuff.

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  5. When Did the Internet Get So Nice?

    “You can’t adopt the behaviors you would have in a loud bar when you go to see the Chicago Symphony,” says Zizi Papacharissi, a University of Illinois, Chicago, professor who researches online life. There is a word for this: socialization.

    This is an interesting read about online behavior and how the internet has gotten nicer. However, the internet isn’t as nice a place if you’re a woman – and perhaps this is just another digital reflection of analogue life: people tend to be nice when they’re not anonymous, and in general there’s a misogynistic attitude in the world.

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  6. Google’s Driver-less Car and Morality : The New Yorker

    That moment will be significant not just because it will signal the end of one more human niche, but because it will signal the beginning of another: the era in which it will no longer be optional for machines to have ethical systems. Your car is speeding along a bridge at fifty miles per hour when errant school bus carrying forty innocent children crosses its path. Should your car swerve, possibly risking the life of its owner (you), in order to save the children, or keep going, putting all forty kids at risk? If the decision must be made in milliseconds, the computer will have to make the call.

    This is interesting: a human driver would most likely make the choice that’s best for himself in that split second. But what would a computer do, especially if both cars are hooked up to the same AI?

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